What is a B-TAG?

A B-TAG is a card that allows you to access the lifts of Mt Buller, it is reusable and can be loaded with lift passes, lessons and more. Everyone needs their own B-TAG, once you have one put it in your jacket pocket when on the slopes and touch on at the chairlift entry gates to get going – make sure you add lift passes first!

You can pre-purchase a B-TAG and add products online before you leave home... this means you can be on the slopes sooner! Buying online also gives you access to exclusive products and deals not otherwise available.

As soon as you have your B-TAG we recommend you register your details online to keep it secure – then you are ready to make the most of your time on the slopes, access the convenience of online reloads and skip the queues.

B-TAG steps

Benefits of your B-Tag 

  • Access to Victoria's largest network of 22 lifts and the Mt Buller terrain parks
  • Purchase lift passes online up to midnight the night before you ski, and save time & money off the regular pass window price
  • Reload your B-TAG before you arrive and skip the queue
  • If you lose your B-TAG and it’s registered, we can replace it for $5 and you wont have to re-purchase lift access
  • Load ‘Snow Dough’ credit onto your B-TAG and use it as a debit card. Leave your cards and cash at home
  • Use your B-TAG time after time, season after season – just reload and go!

What is snow dough?

You can load credit onto your B-TAG and use it just like a debit card in various retail, rental and food and beverage venues in resort. Load Snow Dough onto your B-TAG online or through the Mt Buller app. You can use your Snow Dough to purchase:

  • Retail products and Rental equipment at Freeride, Chalet Boutique, Altitude and all Buller Sports locations.
  • Food and Beverages at ABOM Café and Bar, Moosehead Bistro & Bar, Spurs Restaurant, Tirol Café.
  • Lift and Lessons at Ticketing, Buller Sports and Ski School outlets. 


  • Simply carry your B-TAG in your jacket pocket
  • Don’t carry your B-TAG in the same pocket as your mobile phone or near credit cards
  • Don’t punch a hole in your B-TAG
  • Make sure your online profile at the eStore is current;  if you lose your B-TAG we can replace it for $5 and you wont have to re-purchase lift access



Go to season memberships
view our snow guarantee




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